{"id":12945,"date":"2025-09-16T10:22:13","date_gmt":"2025-09-15T22:22:13","guid":{"rendered":"https:\/\/nzbusiness.co.nz\/?p=12945"},"modified":"2025-09-16T10:22:13","modified_gmt":"2025-09-15T22:22:13","slug":"in-conversation-with-christopher-luxon","status":"publish","type":"post","link":"https:\/\/nzbusiness.co.nz\/video\/in-conversation-with-christopher-luxon","title":{"rendered":"In conversation with Christopher Luxon"},"content":{"rendered":"<h4><strong>When Prime Minister Christopher Luxon visited the <em>NZBusiness<\/em> office in Northcote, Auckland recently, he took time to share his thoughts on technology, growth, and the critical role of SMEs in New Zealand\u2019s economic recovery.<\/strong><\/h4>\n<p>As he has spent much of his time doing as Prime Minister, Christopher Luxon spoke about his government\u2019s growth priorities and how SMEs can seize opportunities despite current challenges. \u201cI appreciate everything everyone\u2019s doing in the SME sector and the export sector, because that\u2019s how New Zealand gets richer. SMEs are the lifeblood of the country. We have a lot of work to do, but we\u2019re a great country and we\u2019ll get it done.\u201d<\/p>\n<p><iframe title=\"NZ Prime Minister Christopher Luxon on AI, the Economy &amp; more - Exclusive Interview | NZBusiness\" width=\"860\" height=\"484\" src=\"https:\/\/www.youtube.com\/embed\/e7tymbhQQHg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h2><strong>Uneven recovery<\/strong><\/h2>\n<p>The PM didn\u2019t shy away from acknowledging Auckland\u2019s slower rebound compared to other regions. \u201cWhat we inherited was the biggest recession since the early 1990s. New Zealand had a large hangover from Covid. And the way the economy was managed, we were the second most stimulatory government in the world. That really made the cost of living worse for New Zealanders, and it also affected our financial debt track going forward.\u201d<\/p>\n<p>While rural communities and primary industries are experiencing growth, urban SMEs face tougher conditions. \u201cIf you\u2019re in the cities of Auckland and Wellington in particular, you\u2019re a small business dealing with manufacturing or construction, it\u2019s been tough. But the good news is that I think there is a lot of positives happening here in Auckland.\u201d<\/p>\n<p>He points to government initiatives designed to stimulate growth. \u201cWe\u2019ve introduced something called Investment Boost, which is the 20 percent asset write-off. And on the construction piece, we\u2019ve got Fast Track up and running and getting projects happening quicker. We\u2019re kicking off $7 billion worth of infrastructure projects before Christmas, many of them here in Auckland, and that\u2019s creating new jobs and opportunities for small businesses.\u201d<\/p>\n<p>Yet, for many SMEs in spite of all the investment talk, the barriers of bureaucracy remain frustrating. Luxon admitted reform is needed. He says that tax breaks, faster consents, and less paperwork are all needed. We\u2019ve turned the country into a country of bureaucrats. \u201cThe Resource Management Act is a real constraint for New Zealand. It\u2019s taking too long, costing too much. We\u2019re way too slow getting stuff built. We need more infrastructure, less red tape, more trade, more investment. Getting the planning laws optimised so we\u2019ve got fewer layers of bureaucracy is really, really important.\u201d<\/p>\n<h2><strong>Resilience and retooling<\/strong><\/h2>\n<p>The Prime Minister drew on his business background to encourage SME owners to use the downturn as a chance to sharpen operations. \u201cWhen the tide goes out, big rocks get exposed that you don\u2019t see when the tide\u2019s in. That\u2019s the chance for you to retool your business very aggressively, rather than believing the world is going to come right and go back to how it always was. Business is always evolving. The consumer\u2019s always evolving. If you\u2019re prepared to do the work on improving efficiency, productivity, adoption of AI and technology to reorganise your business, you want to use the challenging times to do exactly that.\u201d<\/p>\n<p>When asked about AI as a business tool, the Prime Minister says that he has personally been experimenting with the tech. \u201cI\u2019ve started using ChatGPT usually for research reasons, like if I\u2019m interested in a topic or a piece of history and I want a quick distillation of something. More for personal use,\u201d he said.<\/p>\n<p>But the Prime Minister sees much bigger potential for New Zealand when it comes to AI. \u201cWe [the Government] really think AI is a massive opportunity. One of the real challenges we have is that we\u2019re all working really hard in this country, but we haven\u2019t been able to lift our standard of living over the last 30 years. A big contributing factor is we\u2019re not embracing enough technology innovation.\u201d<\/p>\n<p>AI, he believes, will be central to lifting productivity. \u201cThat\u2019s ultimately how government will get much more efficient, and it\u2019s how our businesses will get more efficient as well. I\u2019ve created a Minister for Digitising Government [Judith Collins] with a view that we will apply AI very, very strongly. Government [ministeries] should be thinking of themselves as large service organisations that have things called customers \u2013 the public of New Zealand. And the way we get that change in mindset will be the adoption of AI in particular.\u201d<\/p>\n<p>Still, the PM acknowledged risks. \u201cWe need to be careful with privacy. We need global frameworks around protecting ethical AI and other things we need to be considering very deeply. But actually, the real size of the prize is on the positive side \u2013 how transformative it can be for New Zealand as a country and for businesses.\u201d<\/p>\n<figure id=\"attachment_12947\" aria-describedby=\"caption-attachment-12947\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/nzbusiness.co.nz\/wp-content\/uploads\/2025\/09\/DSC01258.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-12947 size-full wpsmartcrop-image\" src=\"https:\/\/nzbusiness.co.nz\/wp-content\/uploads\/2025\/09\/DSC01258.jpg\" alt=\"PM Chris Luxon\" width=\"900\" height=\"601\" srcset=\"https:\/\/nzbusiness.co.nz\/wp-content\/uploads\/2025\/09\/DSC01258.jpg 900w, https:\/\/nzbusiness.co.nz\/wp-content\/uploads\/2025\/09\/DSC01258-600x401.jpg 600w, https:\/\/nzbusiness.co.nz\/wp-content\/uploads\/2025\/09\/DSC01258-768x513.jpg 768w, https:\/\/nzbusiness.co.nz\/wp-content\/uploads\/2025\/09\/DSC01258-400x267.jpg 400w, https:\/\/nzbusiness.co.nz\/wp-content\/uploads\/2025\/09\/DSC01258-700x467.jpg 700w\" sizes=\"(max-width: 900px) 100vw, 900px\" data-smartcrop-focus=\"[84,45]\" \/><\/a><figcaption id=\"caption-attachment-12947\" class=\"wp-caption-text\">PM Chris Luxon visited the NZBusiness office in August as part of a meet-and-greet with small businesses in the Northcote area.<\/figcaption><\/figure>\n<h2><strong>Untapped potential<\/strong><\/h2>\n<p>Asked about the biggest opportunity for SMEs, the PM returned to the global stage. \u201cI think there\u2019s a real opportunity for adoption of technology to get yourself to a much more efficient place \u2013 to drive more margin, create more opportunity, and more profitability. The second thing is exports.<\/p>\n<p>You\u2019re sitting bang smack in the middle of the Indo-Pacific region. As countries like India or China get wealthier \u2013 with almost half a billion people each in the middle class \u2013 they want higher quality products and services from New Zealand exporters.<\/p>\n<p>If we can double the value of our exports, which we can, we\u2019ve got huge opportunities internationally.\u201d<\/p>\n<p>Despite global uncertainty, the PM remains optimistic. \u201cWe\u2019ve got very good rule of law here in New Zealand and strong social and democratic institutions. We should have abundant energy sources, and we\u2019ve got really talented people. All of that just says New Zealand should be able to do really, really well despite the choppiness we\u2019re experiencing in the global economy right now. We can still navigate our way through it.\u201d<\/p>\n<h2><strong>\u201cLet&#8217;s get it going\u201d<\/strong><\/h2>\n<p>Luxon\u2019s message to SMEs was one of urgency and optimism. \u201cLook, just know I appreciate everything everyone\u2019s doing in the SME sector and the export sector because that\u2019s how New Zealand gets richer. SMEs are the lifeblood of the country. We have a lot of work to do, but we\u2019re a great country and we\u2019ll get it done. Let\u2019s get it going.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When PM Chris Luxon visited the NZBusiness office in Northcote, Auckland recently, he took time to share his thoughts on technology, growth, and the critical role of SMEs in New Zealand\u2019s economic recovery.<\/p>\n","protected":false},"author":43,"featured_media":12948,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[492,493,477],"tags":[519],"magazine":[],"class_list":["post-12945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy","category-politics","category-video","tag-lead"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>In conversation with Christopher Luxon | NZBusiness Magazine<\/title>\n<meta name=\"description\" content=\"When PM Chris 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